Description de l'annonce
The study reported here examines how combinations of specific elements in the retail store environment influence consumers’ inferences about merchand.
The current research aims to explore the influence of in store characteristics on consumer impulse buying behavior. Precisely,
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Description de l'annonce
The study reported here examines how combinations of specific elements in the retail store environment influence consumers’ inferences about merchand.
The current research aims to explore the influence of in store characteristics on consumer impulse buying behavior. Precisely,
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French